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Privacy Policy

Privacy Policy for Al Sultan Market

Last Updated: [Jan – 2026]

At Al Sultan Market (“we,” “us,” or “our”), we are committed to protecting the privacy and security of the personal and business data of our B2B customers, suppliers, and partners. This policy outlines how we collect, use, and safeguard your information when you use our website, alsultanmarket.com, or engage in our wholesale services.

  1. Information We Collect

As a B2B wholesale provider, we primarily collect information related to your business entity and its authorized representatives:

  • Business Identifiers:Company name, trade license details, GST/Tax registration numbers, and physical business address.
  • Contact Information:Full name, business email address, and phone number of the primary account holder or purchasing agent.
  • Financial Data:Bank account details for wire transfers, credit information for trade accounts, and transaction history.
  • Technical Data:IP addresses, login credentials for your wholesale portal, and browsing activity on our platform.
  1. How We Use Your Information

We process your data based on Contractual Necessity and Legitimate Interests:

  • Order Fulfillment:Processing wholesale orders, managing logistics, and providing delivery updates.
  • Account Management:Verifying business credentials and managing credit limits for trade accounts.
  • Regulatory Compliance:Meeting food safety tracking requirements and tax reporting obligations.
  • Marketing:Sending updates on new product arrivals, seasonal bulk discounts, and industry news (you may opt-out at any time).
  1. Data Sharing and Disclosure

We do not sell your personal data. We only share information with third parties necessary to operate our business:

  • Logistics Partners:To facilitate the delivery of your food and drink orders.
  • Payment Processors:To securely handle business-to-business transactions.
  • Legal Authorities:When required by law or to protect against fraud in wholesale operations.
  1. Data Security

We implement robust security measures, including encryption and access controls, to protect sensitive wholesale data from unauthorized access or breaches.

  1. Your Rights

Depending on your jurisdiction (e.g., GDPR or CCPA), you may have the following rights:

  • Right to Access:Request a copy of the data we hold about your business.
  • Right to Correction:Update inaccurate business details or contact information.
  • Right to Deletion:Request the removal of your data when it is no longer needed for a legitimate business purpose.
  • Right to Object:Opt-out of direct marketing or specific data processing activities.
  1. Data Retention

We retain your information only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements.

  1. Contact Us

For any questions regarding this Privacy Policy or to exercise your rights, please contact our Data Protection team:

  • Email:info@alsultanmarket.com
  • Phone:+447917523908
  • Address:241 Neasden Lane, London, England, NW10 1QG
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